Elissa Grossman

Director of Lloyd Greif Center for Entrepreneurial Studies and Orfalea Director's Chair in Entrepreneurship & Professor of Clinical Entrepreneurship
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PhD, MBA, UCLA; MS, London School of Economics; BA, Harvard University

Elissa's research concerns social networks in new venturing – encompassing network development for startup resource acquisition and crowdfunding. Her work has been published in journals including Journal of Management and Entrepreneurship Theory and Practice. Before joining USC, Elissa was on the faculties of Loyola Marymount University and Baruch College. Elissa has received national and university awards for excellence in research and teaching. Early in her career, Dr. Grossman worked in brand and marketing management for companies including Procter & Gamble, Sun Microsystems, and LiveCapital (a start-up acquired by Dun & Bradstreet).
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Elissa Grossman () "John Q. Inventor & the Cardboard Snowplow ,"  USC Marshall Case Series.
Elissa Grossman, Susan Harmeling () "Getting Somewhere by Going Nowhere: Full Psycle ,"  USC Marshall Case Series.
Elissa Grossman () "Weighing in: Reflections on a Steady Diet of Lean Startup ,"  Annals of Entrepreneurship Education & Pedagogy  Annals of Entrepreneurship Education / Edward Elgar Publishing, 5, 109-126.
Elissa Grossman, Susan Harmeling () "Full Psycle: Getting Somewhere by Going Nowhere (A) and (B) ,"  Harvard Business Publishing.
Robbie Nakatsu, Elissa Grossman, Charles Iacovou () "A Taxonomy of Crowdsourcing Based on Task Complexity ,"  Journal of Information Science / Sage  40, 823-834.
Elissa Grossman, Tawnya Means () "From tablet and stylus to tablet and stylus: an almost 6,000-year revolution in technology for teaching and learning ,"  Annals of Entrepreneurship and Pedagogy, 3, 44-59.